Jewelry Industry and Retail News
We permanently get informed by our friends and partners from around the Web - about news, trends and/or best practice advice, loosely related to the jewelry retail business. Therefore, we present you here the most interesting or most useful of this information every month - from the following 3 top categories:
Trends | Sales | Tech |
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Hot new/continued jewelry trends as presented to your customers from around the Web. See what they see when they scour the Web and think about your inventory. | Marketing news and related info that you could use in your daily operations. How to get your name out there, wherever you can and get people to know about your business. |
Tools and Trends (mostly tech related) that can make your business life easier. These are tools or trends that can help your business grow, get more organized, save more money, and/or streamline operations. |
Hopefully, you will get some tips/suggestions for your own business activities from this!
March 2017
Jewelry trends - a mystery in a box
We don’t know what will happen next on the scope of world politics, the economy, let alone the unraveling of our personal lives and the prospects of our careers. Regardless of what’s in store for us, we will still wake up, brush our teeth, shower and get dressed. Day in and day out, we will open our closet and stare into it for what feels like an eternity, trying to figure out what to wear. We put on our best attire and head out the door.
Some of us may hesitate and come back inside or take that extra time in the morning to rethink our fashion choices and deliberate on enhancing ‘the look’ with the right jewelry. That being said, this article is for those who like to stay ahead of the game with the latest and upcoming trends. I cannot promise to hit the nail on the head with my forecast, but what I can promise is a glimpse into the trends of jewelry and where the currents are likely to take them next.
So I’m going to make it easy for you. Read on, whip that credit card out and prepare to place a big order.
Here it is:
Crystals
Statement necklaces with crystals. I am a proud detective, for this trend is the one most likely to flourish into something extraordinary. I will not say much about this one, because I can’t wait for you to see the jewelry trends from the Swarovski designers team. Coming up shortly in one of the following articles. It’ll inspire you to become a jewelry designer yourself.
Crosses
We’ve reached the point where religious symbols are no longer directly tied to their immediate associations. You can pick up one of these rustic pieces without second guessing your choice. This trend is the one we will be seeing echoed in other categories of jewelry.
Gold, structured jewelry
A personal favorite of mine. There is something timeless about the elegance of gold juxtaposed with a structured jewelry item. We’ve seen them in stores for a few years now I believe, but gold is about to become one of the most prominent palettes in the fashion industry. Combined with a structured piece gives you that prized possession that can work for any occasion. With anything.
Chains
You might think this is no longer the ‘current’ trend because you’ve seen so much of it already. I want you to envision a chain, and consider how may possible variations and designs are possible with an indefinite number of interlinked ovals of different sizes, shapes and colors. Yes, which is why this trend will stay, but continue to develop into something new and innovative. To name a few of the recurring items: double chain earrings, palm bracelets, belts, chokers etc.
Fringed statement pieces
An extension to the previous trend. Coming from someone who only has one permanent item that categorizes under ‘bracelets’ – the hair tie on my wrist, this trend will be implemented without a doubt. March is going to be the Month that will inspire me to spend money on some of these bracelets. I suggest you do the same. And may I also share an insider with you? I’ve mentioned I had a sneak peak into the Swarowski design team’s workings for the new trends, and there were some very impressive combinations of trend 5 and 1. Yes. Put that pen on paper, imagine the possibilities.
Hoops
This never grows old. It’s like taking a fragment of a chain, forming it into a hoop and embellishing it to make new pieces of jewelry. On top of the single hoops I’ve just illustrated, it appears that geometric forms and tribal designs will be implemented as well.
Ear cuffs
Yes, this one has been around for quite some time as well. You’re likely eying your collection of ear cuffs right now thinking ‘I’m so ahead of the game’ but don’t flatter yourself and your impeccable taste. Because the ear cuffs you own right now are so outdated compared to what’s coming out. I am almost certain that ear cuffs will be pushed further, reinventing the simplicity that was so popular last year. For instance, I like these ear cuffs with multiple rings. And this unusual combination of pearls on ear cuffs seen during Vogue’s fashion week.
Now, isn’t it reassuring that despite all the mystery slowly creeping up on us, one will have these inspiring trends to count on?
Sandra Yakovleva@trends.jewelry